Mass communication Career
Duration:3 years but can vary, Eligibility: 10+2, some have entrance exam
Job Profiles: Journalist in print and electronic media, PR Executive
Job Profiles: Journalist in print and electronic media, PR Executive
Until the advent of TV, media meant
newspapers and magazines, and journalism was a public service calling.
With changing mores of economy, media is now diverse in form and
ownership. The rise of new media has created a whole range of new
possibilities, and profiles such as Disc Jockeys or Radio Jockeys are
not so unusual. A degree in mass communication opens up opportunities
in Journalism, Public relations and advertising, as a career. But
remember a solid command over the language is crucial for success
Course overview: You will gain an
understanding of all aspects of communication, from print media to
television. The hands-on experience that you gain as part of the
curriculum will instil professionalism. Internship projects as part of
the course are good exposure points as well
Job opportunities: You
could join as a fresher and learn the ropes. For instance, you could
join as copy or a desk person in print. In electronic media you would
be an assistant in research or production. As you learn the ropes, you
would move on to become a reporter/correspondent, editor etc. Minimum
salary for a fresher could be as little as Rs 5,000/- a month. However,
with some experience, the prospectus will improve. In addition to
print/electronic media could you could also work in public relations,
advertising and marketing and even communications divisions of large
corporations, where in salaries are markedly higher
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